Characterization of Economic, Legal and Epidemiological Aspects Useful to Promote a Public Agenda Aimed at Reducing Alcohol Consumption in Argentina

Authors

  • Ariel Bardach Instituto de Efectividad Clínica y Sanitaria (IECS-CONICET), Argentina.
  • Agustín Ciapponi Instituto de Efectividad Clínica y Sanitaria (IECS-CONICET), Argentina.
  • María Elisabet Pizarro Fundación Interamericana del Corazón, Argentina.
  • Belén Ríos Fundación Interamericana del Corazón, Argentina.
  • Alfredo Palacios Centro de Estudios de Estado y Sociedad, Argentina
  • Natalia Espínola Centro de Estudios de Estado y Sociedad, Argentina
  • Andrea Alcaraz Instituto de Efectividad Clínica y Sanitaria (IECS-CONICET), Argentina
  • Osvaldo Ulises Garay Instituto de Efectividad Clínica y Sanitaria (IECS-CONICET), Argentina
  • Andrés Pichon-Riviere Instituto de Efectividad Clínica y Sanitaria (IECS-CONICET), Argentina
  • Federico Augustovski Instituto de Efectividad Clínica y Sanitaria (IECS-CONICET), Argentina.
  • Mariana Cremonte Instituto de Psicología Básica, Aplicada y Tecnología (IPSIBATCONICET-UNMdP), Argentina.

Keywords:

Alcoholic Beverages, Public Policy, Advertisement, Argentina

Abstract

INTRODUCTION: Alcohol consumption is one of themain risk factors. To assess the preconditions for the establishmentof public policies aimed at reducing alcohol consumption inArgentina, three aims were set: a) to characterize the demandand supply of alcoholic beverages; b) to evaluate the regulatoryframework regarding advertising, promotion and sponsorshipcontrol policies, and television advertising; c) to define which modelsof attributable disease burden and cost-effectiveness of interventionscould be applicable. METHODS: Data from the National HouseholdExpenditure Survey 2004/5 and 2012/3 and from the EuromonitorInternational database were analyzed. The regulatory framework,and television advertisements were examined. The literature onmodels of disease burden and cost-effectiveness of interventionswas reviewed. RESULTS: The consumption of alcoholic beveragesdid not change significantly between 2004/5 and 2012/3, and theindustry is highly concentrated. The regulation framework foradvertising is lax; more than half of the TV ads are broadcastedduring daytime, exposing minors and thus, violating internationalagreements. There are three main approaches to epidemiologicaland economic modeling that could be applicable. CONCLUSIONS:Economic, legal and epidemiological aspects useful to promotea public agenda aimed at reducing alcohol consumption inArgentina were characterized.  

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Published

17-04-2019

How to Cite

Bardach , A. ., Ciapponi, A. ., Pizarro , M. E. ., Ríos , B. ., Palacios , A. ., Espínola , N., … Cremonte , M. (2019). Characterization of Economic, Legal and Epidemiological Aspects Useful to Promote a Public Agenda Aimed at Reducing Alcohol Consumption in Argentina. Revista Argentina De Salud Pública, 10(38), 8–15. Retrieved from https://rasp.msal.gov.ar/index.php/rasp/article/view/516